ABOUT ONYX STRAT.

Clear thinking for important decisions.

ONYX STRAT. provides practical market assessment, go-to-market planning and growth strategy advice for small and medium-sized businesses. Our work is designed to help business owners and teams understand their options, organise the next stage of planning and move forward with a clearer direction.

Approach Practical & structured
Projects Scope-led
Focus Market & growth
Engagement Tailored to need
Business team discussing work around a table
THE WORK Questions first. Direction follows.
WHO WE ARE A strategy-led consultancy focused on useful answers, practical planning and clearly defined next steps.

Strategy should make the next decision clearer.

ONYX STRAT. works with businesses that need to understand a market, assess an opportunity, review their current direction or plan how to approach their next stage of growth.

Rather than beginning with a fixed recommendation, we begin by understanding the question behind the project. What is being considered? What information is already available? What needs to be understood before a decision can be made? From there, the work is shaped around the actual requirement.

This approach keeps projects focused. It also means that the output can be practical: a clearer view of the market, a structured go-to-market plan, a review of positioning or a set of priorities that can be used for the next stage of business planning.

OUR VIEW

Good strategy is not about adding complexity. It is about understanding the situation well enough to decide what deserves attention next.

Built around the real question.

Every project has a different starting point. Some businesses need an initial view of an opportunity. Others already have information but need help organising it into a practical direction. Our work can therefore be focused on one decision or structured across several connected areas.

Market understanding
We examine the relevant market context, customer considerations, competitive landscape and practical factors that may affect the opportunity being considered.
Assessment
Market entry planning
We help organise the route from an identified opportunity towards a practical market approach, including priorities, positioning and the activities that need consideration.
Direction
Go-to-market structure
We turn a broad market intention into a more structured plan covering target audiences, channels, messaging considerations, priorities and implementation steps.
Planning
Growth review
We review the current direction of a business and identify areas that may benefit from clearer priorities, better organisation or a more focused approach to future growth.
Review
HOW WE WORK

A measured way of working.

Q

Start with the question

We establish what the business needs to understand before deciding what work is appropriate. This helps keep the project connected to a specific business requirement.

S

Define the scope

The service, deliverables, timing and level of work are discussed before the project is confirmed. This gives both sides a clear understanding of what is being requested.

E

Examine the available information

We work with the information relevant to the agreed scope and identify areas where additional context may be useful to the project.

D

Deliver a usable direction

The final work is structured around the agreed requirement, with clear findings, considerations and practical next steps where these form part of the confirmed scope.

From initial question to clear plan.

Our engagement process is straightforward. A consultation request starts the conversation, followed by a discussion of the requirement. Once the scope and fee have been confirmed, the project can move into delivery.

REQUEST

Start the conversation

Tell us what you are considering, what you need to understand and what stage your business is currently at.

DISCUSS

Understand the requirement

We discuss the intended outcome, available information, relevant timing and the areas that need attention.

CONFIRM

Agree the scope

The appropriate service, scope, deliverables and fee are confirmed before the project proceeds.

DELIVER

Complete the agreed work

Work is carried out against the confirmed scope, with communication maintained around relevant project requirements and timing.

WHAT MATTERS

Useful work, clearly defined.

We believe a consulting project should have a clear reason for being commissioned. That means understanding the requirement, defining what will be delivered and keeping the work proportionate to the question being addressed.

Clear scope Each project is discussed according to the business requirement and the work that needs to be completed.
Tailored pricing Starting prices shown on the website are guides. The final fee depends on the agreed scope, requirements, level of work and deliverables.
Practical communication Project information is kept focused on the work being undertaken, with relevant questions and requirements addressed during the engagement.
Defined deliverables The expected output is discussed before work begins so that the project has a clear basis for delivery.
Considered next steps Where appropriate to the agreed service, findings are organised into practical considerations that can support the next stage of business planning.
START A CONVERSATION

Have a business question? Let's define it.

Share a little about what you are considering and the area where you need support. We can then discuss the requirement and identify an appropriate way to proceed.

Book a Consultation ↗
Consultation request · Scope discussed before confirmation